Very few campaigns for this spring/summer 2012 to get out are. Magazines, come with advertising firms for next season and already the ranking of the best and worst campaigns are carried out. Today we present the campaign of Just Cavalli, bringing together models such as Benjamin Eidem, Josh Beech and Martin Landgreve in a funny snapshot.
This campaign is one of the most daring of the season, but this should not surprise us since photos signing the controversial photographer Terry Richardson. For me, a photographer who always brings a work fun, acid and may like or not, but will always talk about, which is ultimately what is sought in advertising. This time, it was not different.
Just Cavalli collection wants men to us add to the animal print and it is here when I doubt a little success since the print serpeinte, Leopard or Zebra we see garments is too risky for a male audience that will always look for something less conspicuous.
Also try to sell us another trend of the season, the use of the metals (gold and silver) in jackets and pants, thing that I also see a bit difficult but for which you are sure there is an audience who will dare. As well, as campaign and art at the moment is not bad but as a collection, sale and success on the streets of these proposals will have to wait until next season to see if we dare with prints and nothing usual colours in our way of dressing. Do you dare?